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PRÉFÉRENCE INFINIA
HAIR DYE & COLOUR

Get a colour that’s undeniably vibrant with our collection of L’Oréal Paris Préférence hair dyes. A unique blend of colour enriching pigments designed to nourish your hair from root to tip.

Our range of dramatic hair dyes provide complete coverage, unbeatable shine and jaw-dropping colour that holds. Unleash your hair’s natural intensity with the experts at L’Oréal Paris. Nothing will stop you or your hair from making a statement this season.

The ultimate sophistication
Colour that defies the test of time

Live Brightly. Live Intensely. Discover your #ColourPassion.


L'Oréal Paris introduces Préférence Infinia: For long-lasting and intense colour. 

Préférence Infinia gives you up to 8 weeks of fade-defiant colour with our new Colour Extender, which revives the look of day 1 colour & shine for show-stopping hair colour.

Hair has never looked so good – for so long.

Your favourite Feria shades just got even better. Find them now in the new Préférence Infinia range, with exclusive Colour Extender.

The ultimate sophistication

Colour that defies the test of time

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PRÉFÉRENCE INFINIA

Products

BECOLOURSAFE.COM

ALWAYS DO A PATCH TEST 48 HOURS IN ADVANCE OF USING ANY COLOURANTS PRODUCTS.

After 48 Hours, please check for any reaction or irritation. If you notice anything, please discontinue use of the product.

For More information please see www.becoloursafe.com

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