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Préférence Ultra Platinum Bleach 9 Level Lift with Protective Bonding Complex

Discover L'Oréal Paris' Preference Ultra Platinum Bleach L'Oréal Paris now with a protective bonding complex to protect your hair whilst lightening up to 9 Levels. Go extreme with your hair protection for 80% less breakage* thanks to our innovative bonding technology and anti brass care.

Product Details

NEW Preference Ultra Platinum Bleach by L'Oréal Paris now with a protective bonding complex to protect your hair whilst lightening up to 9 Levels. Go extreme with your hair protection for 80% less breakage* thanks to our innovative bonding technology and anti brass care. The bonding complex is a perfect mix of lightening and bonding ages for maximum lift and proven hair protection. Combined with our anti brass care to deeply nourish hair, reduce breakage & neutralise brassy tones.

*Instrumental test

Ingredients

1240996 - LIGHTENING POWDER: POTASSIUM PERSULFATE • SODIUM SILICATE • AMMONIUM PERSULFATE • CITRIC ACID • SODIUM PERSULFATE • SODIUM METASILICATE • SODIUM LAURYL SULFATE • EDTA • GLYCINE • CI 77891 / TITANIUM DIOXIDE • HYDROGENATED POLYDECENE. (F.I.L. Z70018766/1). 1240812 - LIGHTENING CREAM: AQUA / WATER • CETEARYL ALCOHOL • PROPYLENE GLYCOL • ETHANOLAMINE • DECETH-3 • LAURETH-12 • AMMONIUM HYDROXIDE • OLETH-30 • LAURIC ACID • GLYCOL DISTEARATE • POLYQUATERNIUM-22 • SILICA DIMETHYL SILYLATE [NANO] / SILICA DIMETHYL SILYLATE • CARBOMER • EDTA • PARFUM / FRAGRANCE. (F.I.L. C263376/1).

1190207 - DEVELOPER CREAM: AQUA / WATER • PARAFFINUM LIQUIDUM / MINERAL OIL • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • SODIUM CETEARYL SULFATE • SODIUM SALICYLATE • SODIUM SULFATE • PEG-40 HYDROGENATED CASTOR OIL • PHOSPHORIC ACID • TETRASODIUM ETIDRONATE • TETRASODIUM PYROPHOSPHATE. (F.I.L. C199529/1).

1241647 - REINFORCING CONDITIONER: AQUA / WATER • CETEARYL ALCOHOL • BEHENTRIMONIUM CHLORIDE • CETYL ESTERS • CI 60730 / ACID VIOLET 43 • CI 45100 / ACID RED 52 • COCOS NUCIFERA OIL / COCONUT OIL • SODIUM HYDROXIDE • PHENOXYETHANOL • ETHYLHEXYL SALICYLATE • TRIDECETH-6 • CHLORHEXIDINE DIGLUCONATE • LIMONENE • LINALOOL • BENZYL SALICYLATE • BENZYL ALCOHOL • AMODIMETHICONE • ISOPROPYL ALCOHOL • ALPHA-ISOMETHYL IONONE • CITRIC ACID • CITRONELLOL • CETRIMONIUM CHLORIDE • COUMARIN • HEXYL CINNAMAL • AMYL CINNAMAL • PARFUM / FRAGRANCE. (F.I.L. C254891/1).

Usage

• STEP 1 – BEFORE COLOURING: Remember to be colour safe and always do your patch test 48 hours before use, even if you have already used colouring products before. Please follow the instruction leaflet and read the safety information.
• STEP 2 – PREP: Cover your shoulders with a towel and put on the gloves. Pour lightening powder into developer cream. Close with the applicator cap and shake to combine mixture. Remove cap and add the lightening cream to the mix. Replace the cap and shake again. Twist off the applicator tip immediately to avoid bursting and damage from the product overflowing.
• STEP 3 – APPLY COLOUR: Refer to instructions for application based on desired result. Use care routine as instructed for best results.

IMPORTANT: THIS PRODUCT CONTAINS PERSULFATES AND COLOURANTS. IT CAN CAUSE AN ALLERGIC REACTION WHICH IN CERTAIN RARE CASES MAY BE SEVERE. IT IS ESSENTIAL TO FOLLOW THE PRECAUTIONS BELOW -
• DO NOT USE IF:
• You are sensitive to persulfates or have previously experienced a reaction to a bleaching product.
• You have previously experienced any reaction after colouring your hair.
• You have a sensitive, irritated or damaged scalp.

Consumer Benefits

• Protective Bonding Complex to protect whilst lightening
• 80% Less Breakage*
• Lightens up to 9 Levels
• Anti Brass care to reduce breakage and neutralise brassy tones
• Created by our colour experts
• Innovative bonding technology for our highest level of life and ultimate protection

* Instrumental Test

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