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Elvive Colour Protect Anti-Brassiness Purple Shampoo

Introducing Purple Shampoo from Elvive Colour Protect, Britain's number 1 for coloured hair.

Nourishes hair & neutralises brassy tones

Benefits

• For highlighted brunette, blonde & grey hair
• Hair is left looking bright and beautiful
• Starts working in just one use
• Use once a week to complement your regular Elvive Colour Protect routine

Introducing Purple Shampoo from Elvive Colour Protect, Britain's number 1 for coloured hair.*

Highlighted brunette, blonde, and grey hair can become yellow and brassy over time.

How does it work? Purple colour is the opposite to yellow on the colour wheel, the purple within the Purple shampoo formula, helps neutralise yellow tones. Purple shampoo is also known as Silver shampoo.

Our new specialist colour correcting Purple formula nourishes hair & neutralises unwanted yellow, orange, and brassy tones in just one use, to help leave hair looking bright and beautiful.

Suitable for blonde, highlighted, and silver hair. 

Use once a week to complement your regular Elvive Colour Protect routine. Massage into hair and leave for 1-3 minutes before rinsing well and follow with our Purple Conditioner.

Keep out of reach of children. Wear suitable gloves. Avoid contact with eyes. In case of contact with eyes rinse immediately and thoroughly. Only use for hair colour correction purposes.

Customer Reviews

What you think

96 Reviews

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YOUR REVIEWS

0 stars
Boowags Review panel member
5 stars
20-05-2019

Great shampoo, smells good and leathers well. This has helped to reduce the brassy tones in my hear and keep it fresh looking, even better when used with the matching conditioner.

Thoburn90
5 stars
16-05-2019

Amazing stuff, best purple shampoo I’ve used! Does what it’s meant to within the first wash and doesn’t dry my hair out as much as other products of this nature

Alicetaralily
1 stars
12-05-2019

Bought this a few days ago and was super excited to try it tonight! My hair has gone both blonde AND orange(it wasnt orange before) and my nano bead extensions have gone SILVER. I look like an absolute fruit loop, thanks loreal.

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