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preference-infinia-366-dark-red-3.66 Dark Red

DEEP RED HAIR COLOUR

REVIVE THE LOOK OF DAY 1 COLOUR AND SHINE WITH NEW PRÉFÉRENCE COLOUR EXTENDER.

Fade-Defiant Premium Colour

Benefits

Are you looking for fade resistant, high shine dark red hair dye?

Préférence, an expert in fade-defying hair dye, now includes for the first time an additional Colour Extender. Préférence Infinia Dark Red revives the look of day 1 colour & shine for show-stopping gorgeous colour. The powerful direct dyes in the Colour Extender help keep your colour look more beautiful, for even longer.

Préférence Infinia Dark Red’s patented anti-fade system locks into the hair, ensuring a luminous and long-lasting colour which covers up to 100% of grey hair.

Long-lasting, high shine colour. Fight the fade!

#REDPASSION

These reds are for the fiery, the colour lovers. Our ultimate reds are perfect for those who want a strong, sophisticated look.

3.66 Dark Red: Alexina's shade. The intense, elegant red. An ideal shade for anyone who wants a strong, sophisticated look.

With a tailor-made Colour Extender with powerful red tones to revive its ardour. Préférence: Patented anti-fade system The high shine conditioner is enriched with Vitamin E and UV filters; the formula renews and prolongs your colour's first day shine.

It keeps your colour shiny and luminous and your hair soft and silky for up to 6 weeks with regular conditioning.

Customer Reviews

What you think

100 Reviews

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YOUR REVIEWS

0 stars
Lue1
2 stars
26-07-2019

Not very happy with this one. Went much more into plum than red and quite dark as well

5 stars
30-06-2019

Favourite hair colour, gives amazing shine.amazing

Ab91
1 stars
30-06-2019

I bought the natural light brown dye and my hair is an awful very DARK brown . Really unhappy with the result it looks nothing like the front picture and it is to harsh for my features. I'm now going to have to correct at a hairdressers. Thanks Loreal for ruining my hair!

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BECOLOURSAFE.COM

ALWAYS DO A PATCH TEST 48 HOURS IN ADVANCE OF USING ANY COLOURANTS PRODUCTS.

After 48 Hours, please check for any reaction or irritation. If you notice anything, please discontinue use of the product.

For More information please see www.becoloursafe.com

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