Product Details
Color Riche goes slimmer, more longwear, more hydrating and more matte with Color Riche Intense Volume Matte. A matte lipstick with up to 16 hour wear infused with hyaluronic acid. The caring formula keeps lips feeling moisturised all day.
Our new Color Riche Volume Intense Matte lipstick in 480 Plum Dominant is a matte lipstick with up to 16 hour wear infused with hyaluronic acid. The caring formula keeps lips feeling moisturised all day. The matte of your dreams: powdery, lightweight and creamy. This lipstick volumizes lips for plumper looking lips all day with a transfer-resistant finish. Never flat. Never dry. The new slim packaging allows for easier, more precise application, to accentuate your lip shape. A new lipstick designed for women who believe in their choices. Available in 12 intense, powdery matte shades of conviction that beautify every lip tone.
Ingredients
DIMETHICONE • BIS-DIGLYCERYL POLYACYLADIPATE-2 • PHENYL TRIMETHICONE • TRIDECYL TRIMELLITATE • HYDROGENATED POLYISOBUTENE • HYDROGENATED JOJOBA OIL • DIMETHICONE CROSSPOLYMER • ISOSTEARYL ISOSTEARATE • KAOLIN • PARAFFIN • ISOHEXADECANE • NYLON-12 • VINYL DIMETHICONE/METHICONE SILSESQUIOXANE CROSSPOLYMER • CERA MICROCRISTALLINA / MICROCRYSTALLINE WAX • POLYETHYLENE • ARGANIA SPINOSA KERNEL OIL • SYNTHETIC WAX • TRIETHOXYSILYLETHYL POLYDIMETHYLSILOXYETHYL DIMETHICONE • ISOPROPYL TITANIUM TRIISOSTEARATE • ETHYLHEXYL PALMITATE • PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE • SERICA POWDER / SILK POWDER • PERLITE • ALUMINA • CITRONELLOL • TRIHYDROXYSTEARIN • LIMONENE • GERANIOL • CALCIUM SODIUM BOROSILICATE • CALCIUM ALUMINUM BOROSILICATE • SYNTHETIC FLUORPHLOGOPITE • BENZYL ALCOHOL • SODIUM HYALURONATE • MAGNESIUM SILICATE • SILICA • TOCOPHEROL • TIN OXIDE • GLUCOMANNAN • PARFUM / FRAGRANCE
*Please be aware that ingredient lists for products in our brand are updated regularly. Please refer to the ingredient list on the product package for the most up-to-date list of ingredients to ensure it is suitable for your personal use.
Usage
Step 1: Put on the Color Riche Intense Volume lipstick shade of your choice, starting with the Cupid’s bow and follow the edges. Then make it glide across the centre of your upper lips.
Step 2: Repeat the same procedure with your lower lips.
Tap & Try
Safety Information
Reviews
Average Customer Ratings
Value for money, 4.7 out of 5
Texture, 4.8 out of 5
Fragrance, 4.6 out of 5
Moisturising benefits, 4.5 out of 5
Customer Images and Videos
Filter Reviews
Rating
Locale
Non-incentivised reviews
1 to 8 of 359 Reviews
1 – 8 of 359 Reviews
Most Recent
5 out of 5 stars.
Great
15 days ago
Perfect 👌 all the time is the first choice☺️👌all colours are best
Originally posted on 603 Wood Nonchalant
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
3 out of 5 stars.
Wears off in minutes.
a month ago
Love the way it feels like I’m not wearing any lipstick and a great variety of colors. However, it all came off simply from drinking a soda. Didn’t last longer than 10 minutes so pretty much defeats the entire purpose. I miss Lorreal Infallible lip color that actually stayed put all day.
ProsHigh quality
ConsNot durable
No, I do not recommend this product.
Originally posted on 336-Rouge-Avant-Garde
Helpful?
Value for money, 4.0 out of 5
Texture, 4.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 4.0 out of 5
5 out of 5 stars.
Perfect!
a year ago
Perfect for me! Loved the colour, the texture and the smell wasn’t overwhelming as I expected it would be. Nice and portable for touch ups throughout the day and doesn’t dry out my face like some other products do.
Originally posted on 482 Mauve Indomptable
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
4 out of 5 stars.
Great lipstick; terrible tube design
2 years ago
I was a fan of the previous Matte Addiction lipstick in a traditional tube, and tried this when that was phased out. Love the colour (Rouge Determination), which is rich and long-lasting with a good texture; however, as soon as the wax gets down to about a third or halfway, it comes off the post, sheering off down the sides to leave a horrible mess and rendering the rest unusable. You can't put any pressure on it, not even to use a brush to apply it. I've had two now, with the same problem, due to the poor design of the tube. Sadly, a waste of money, even though I love the lipstick itself.
No, I do not recommend this product.
Originally posted on 336-Rouge-Avant-Garde
Helpful?
Value for money, 2.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 4.0 out of 5
1 out of 5 stars.
Smudgy, doesn't last for 5 minutes
2 years ago
I feel like I'm walking on eggshells with this lipstick. The colour is rich, but that is irrelevant because it's tough to apply. It doesn't stay on after a glass of water. I'm very disappointed. Some cheaper lipsticks lasted longer.
ConsLow quality, Not durable
No, I do not recommend this product.
Originally posted on 336-Rouge-Avant-Garde
Helpful?
Value for money, 1.0 out of 5
Texture, 3.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 1.0 out of 5
5 out of 5 stars.
Beautiful application.
3 years ago
Super creamy forumla and a beautiful colour. I like that the actual lipstick is a little bit slimmer because you can apply it really precisely or just in the center of the lips and blend it out for a softer look. I'm excited to try this in other colours but this one is perfect for Spring/Summer.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on 188 Rose Activist
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Creamy lipstick
3 years ago
Color riche goes slimer, more longwear, more hydrating and more matte with Color Riche Intense Volume Matte. A matte with up to 16 hour wear infused with a caring formula, infused with hyaluronic acid, to keep lips feeling moisturised all day. The matte of your dreams: powdery, lightweight and creamy.
ProsHigh quality
Yes, I recommend this product.
Originally posted on 103 Blush Audace
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
4 out of 5 stars.
Love this shade
3 years ago
This is a really flattering shade of lipstick - it's got a mauve undertone which looks great on different skin tones. The lipstick is on the matte side but doesn't feel drying. The slim lipstick bullet makes it easy to apply.
Originally posted on 603 Wood Nonchalant
Helpful?
Value for money, 4.0 out of 5
Texture, 4.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 3.0 out of 5
1 – 8 of 359 Reviews
Reviews
Average Customer Ratings
Value for money, 4.7 out of 5
Texture, 4.8 out of 5
Fragrance, 4.6 out of 5
Moisturising benefits, 4.5 out of 5
Customer Images and Videos
Filter Reviews
Rating
Locale
Non-incentivised reviews
9 to 38 of 359 Reviews
9 – 38 of 359 Reviews
Most Recent
4 out of 5 stars.
Blush lipstick
3 years ago
This is a lovely dusky pink lipstick in a neutral tone so it's good for every day wear. I like that the lipstick is quite thin so it allows for precise application straight from the stick. It does need to be touched up throughout the day as with most lipsticks like this.
Originally posted on 103 Blush Audace
Helpful?
Value for money, 4.0 out of 5
Texture, 4.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 4.0 out of 5
5 out of 5 stars.
Stunning colour
3 years ago
I love this pop of colour particularly in winter/autumn time. It is of course a matte lipstick, and although "trends" are leaning more towards glosses, a matte lipstick will never go out of style. It performs very well and can last me around lunchtime before it needs a touch up.
Originally posted on 187 Fuchsia Libre
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
4 out of 5 stars.
beautiful colour but slightly drying for me
3 years ago
I absolutely love the colour of this lipstick but I am yet to find a lipstick that doesn't dry out my lips. this one isn't too bad but it's not that moisturising for me. Would love for a lip balm in this colour!
Originally posted on 603 Wood Nonchalant
Helpful?
Value for money, 4.0 out of 5
Texture, 3.0 out of 5
Fragrance, 3.0 out of 5
Moisturising benefits, 3.0 out of 5
2 out of 5 stars.
No Staying Power
3 years ago
Colour was nice and it suited / complimented a lot of outfits I have, but I found that it doesn't stay put for long so I have to keep reapplying after having a drink or eating. Looks good but it needs something to help it stay longer.
No, I do not recommend this product.
Originally posted on 103 Blush Audace
Helpful?
Value for money, 3.0 out of 5
Texture, 4.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 3.0 out of 5
5 out of 5 stars.
Stunning
3 years ago
Stunning shade and really flattering! Glides on so well and feels really nourishingzx not dry at all. Really impressed and love loreal lipsticks for this reason and because they’re good quality for the price
Originally posted on 482 Mauve Indomptable
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Deep pigmentation
3 years ago
This lipstick had a great deep pigment, it was easy to apply and had a lasting finish. My lips felt moisturised after use. The colour lasted for hours with no bleeding. The packaging was slick and good quality
ProsHigh quality, Durable
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Good matte lipstick.
3 years ago
Intense volume matte lipstick has good coverage. Leaves your lips not sticky but a soft finish and will be long lasting. No 663 Le Rose Confident gives you a natural rose colour and not too bright. Good all round lipstick. Add gloss for a different look.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on 633 Rosy Confident
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
3 out of 5 stars.
Goes patchy
3 years ago
This lipstick comes out light on me that it first appears, and I also find it sticks to any drier areas on my lips and looks patchy - even though I keep my lips well moisturised and apply lip balm before the product so it's not for me.
Originally posted on 103 Blush Audace
Helpful?
Value for money, 2.0 out of 5
Texture, 1.0 out of 5
Fragrance, 3.0 out of 5
Moisturising benefits, 2.0 out of 5
3 out of 5 stars.
Not my colour
3 years ago
This was possibly not the best colour for me. It was a little bit smudgy when I put it on and made me look a bit pale. I found it a little difficult to apply without it going a bit over the edge of my lips. This may be because I am not the best at applying lipstick.
No, I do not recommend this product.
Originally posted on 346 Rouge Determinance
Helpful?
Value for money, 3.0 out of 5
Texture, 3.0 out of 5
Fragrance, 3.0 out of 5
Moisturising benefits, 3.0 out of 5
4 out of 5 stars.
Rich pigmented lipstick
3 years ago
Lovely shaped lipstick. Fits my lip shape really well so less risk of wobbling and slipping (definitely not ideal with a darker colour)
Really pigments, covers perfectly in one swipe. Feels really creamy. Not matt or shiny but a nice velvety look. Does transfer but doesn't claim to be transfer proof. Does fade on bottom lip with in a few hours but just need to reapply
Yes, I recommend this product.
Originally posted on 336-Rouge-Avant-Garde
Helpful?
Value for money, 4.0 out of 5
Texture, 5.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 3.0 out of 5
4 out of 5 stars.
Subtle colour
3 years ago
Very nice lipstick and a beautiful and subtle shade. The lipstick was just right and helped keep my lips from drying out on a cold night. Very easy to apply and wash off and I would definitely buy more shades of this lipstick.
Yes, I recommend this product.
Originally posted on 603 Wood Nonchalant
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 4.0 out of 5
4 out of 5 stars.
Lovely shade
3 years ago
This lipstick has a lovely creamy texture, really like the matte color on my lips. It glides easily on my lips and it feels very natural. It does not dry my lips and I would recommend it to my friends.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on 188 Rose Activist
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 4.0 out of 5
5 out of 5 stars.
Nice shade
3 years ago
This is a nice rich shade. The colour seems to last for hours and is moisturising on lips. Does not dry out the way other lipsticks can. I wouldn’t wear a lot of lipsticks as have dry lips, but this doesn’t settle into cracks
Yes, I recommend this product.
Originally posted on 188 Rose Activist
Helpful?
Value for money, 4.0 out of 5
Texture, 4.0 out of 5
Fragrance, 1.0 out of 5
Moisturising benefits, 4.0 out of 5
5 out of 5 stars.
Lippy
3 years ago
I adore this lipstick!
It's super sleek and very classy.
The colour is perfect, great for day or evening wear!
It leaves my lips feeling very smooth and lasts all day too.
Would definitely recommend!!
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on 482 Mauve Indomptable
Helpful?
Value for money, 4.0 out of 5
Texture, 5.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 5.0 out of 5
4 out of 5 stars.
Nice product
3 years ago
From beginning like the look of this lipsticks. Nice and long. I have 480 colour. Very dark and intence. But if apply on dry lips it is too dry. Not easy to apply fast. Yes it give nice matte effect. But too dry. It leaves a marks on skin,clothes. Easy to remove from lips with just water and paper tissue. After food need to be renewed.
ProsHigh quality
ConsNot durable
Helpful?
Value for money, 4.0 out of 5
Texture, 4.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 2.0 out of 5
4 out of 5 stars.
Great lipstick!
3 years ago
This was a fabulous deep colour which is perfect for statement lips. It was super easy to apply, very slick and moisturising. The colour lasted through several hot drinks and meetings, didn’t survive dinner though! Didn’t dry my lips out at all. Fab!
ProsHigh quality, Durable
Yes, I recommend this product.
Helpful?
Value for money, 4.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
4 out of 5 stars.
Sleek
3 years ago
I love the sleek packaging of this product, it looks really high end and is a gorgeous addition to my make up counter. It slips beautifully into a clutch bag too. The colour is bright and lasts really well too.
ProsHigh quality
Yes, I recommend this product.
Originally posted on 336-Rouge-Avant-Garde
Helpful?
Value for money, 4.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 4.0 out of 5
5 out of 5 stars.
Pretty shade
3 years ago
This lipstick goes on very easily and smoothly and looks really lovely. The shade is a pinkish nude which is great for daily wear. It feels comfortable on the lips and doesn’t feel dry. I highly recommend it.
ProsHigh quality
Yes, I recommend this product.
Originally posted on 602 Nude Admirable
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Color Riche Intense Volume Matte, Nude Admirable
3 years ago
First of all can we just admire the colour of the lipstick its such a lovely nude/rose colour which makes your lips look fabulous. The lipstick texture itself is smooth and thick at the same time which allows a easy spread of lipstick on the lips. The fragrance of the lipstick isn't too harsh upon the lips. The product itselfeft my lips feeling smooth and soft. It lasted hours and didn’t need topping up. Once removed my lips were still soft meaning it was very nourishing on the lips i would definitely recommend and purchase this product.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on 602 Nude Admirable
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Gorgeous matte lipstick
3 years ago
I love this matte lipstick and it is a gorgeous Christmassy red!! I love matte lips and this glides on really well. It’s really pigmented and definitely only needs one coat. Ive not had it on all day yet but I think it would last pretty well considering the strong pigment. Top quality as ever from Loreal!
ProsHigh quality
Yes, I recommend this product.
Originally posted on 346 Rouge Determinance
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Great colour
3 years ago
This is such a good shade for my light skin. I can wear it day or night - not too subtle or bright. The product applies really well and doesn't transfer easily. It didn't last on my lips as long as I would like, but it does fade out nicely and reapplies easily. Feels nice on the lips and isn't drying.
Yes, I recommend this product.
Originally posted on 633 Rosy Confident
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
4 out of 5 stars.
Pretty matte lipstick
3 years ago
I like that this lipstick has a thinner smaller shape compared to usual lipsticks, as it makes it easier to apply and more accurate. It is a lovely shade, with a creamy texture and has a good lasting wear.
Originally posted on 633 Rosy Confident
Helpful?
Value for money, 4.0 out of 5
Texture, 4.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 3.0 out of 5
5 out of 5 stars.
New favourite lipstick
3 years ago
I love a lipstick but this lipstick has become a firm favourite from the beginning.The colour,the texture and the look are incredible.I’ve received lots of compliments whilst wearing it(practically every day).Bought some as part of people’s Christmas presents and they will love and suit it so much.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on 602 Nude Admirable
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Intense shade
3 years ago
Very beautiful and intense colour. Looks amazing on. Feels amazing on. Colour suits me so well. Lasted all night. Very gorgeous colour. Excited to try other shades. Would recommend to all. Lovely product.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on 188 Rose Activist
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Elegant
3 years ago
Beautiful colour, very feminine. My lips look smooth and soft. Ideal for the evening look. Very easy to apply and stays on my lips for long long time without the need to reapply.The packaging looks very elegant.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on 336-Rouge-Avant-Garde
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Soft, long lasting and good choice of colours
3 years ago
Good choice of shades, I tried 336 rouge and it is very nice and look fabulous. It did not fade and did not make my lips dry. Overall I am happy with the texture and feel. It is not much costly and can be compared with any bigger price brands.
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on 336-Rouge-Avant-Garde
Helpful?
Value for money, 5.0 out of 5
Texture, 4.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 4.0 out of 5
5 out of 5 stars.
Great colour
3 years ago
Great Red lipstick. Slimmer than normal so fits easily into a pocket or small bag. The colour is rich and opaque, easy to apply. Nice texture - not too drying or matte, works well with a lipcote to stop the colour transferring.
Originally posted on 336-Rouge-Avant-Garde
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Beautiful luxurious lipstick
3 years ago
I was really looking forward to trying this lipstick but unfortunately did not receive in the post so went out and purchased. Firstly, the packaging is so smooth and sleek which gives it such a luxurious feel and looks beautiful on your vanity or handbag. This was a lovely matte brownie nude shade that is perfect for autumn and winter. It is such a flattering colour which would look lovely on various skin tones!
ProsHigh quality
Yes, I recommend this product.
Originally posted on 603 Wood Nonchalant
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Marvellous Matt Lipstick
3 years ago
This lipstick is amazing and has a fantastic formula. It is long lasting but also very creamy and non drying. I also loved the colour and can't wait to try the other shades in the range. I would highly recommend!
ProsHigh quality
Yes, I recommend this product.
Originally posted on 603 Wood Nonchalant
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
4 out of 5 stars.
Vibrant lipstick
3 years ago
Lipstick looks great in a black slimline case. Colour was just a bit bright for my colouring but stays on great and doesn’t smear and my lips felt moistened. Not too soft a lipstick so it wouldn’t snap as some seem to do now
ProsHigh quality, Durable
Yes, I recommend this product.
Originally posted on 346 Rouge Determinance
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 1.0 out of 5
Moisturising benefits, 5.0 out of 5
9 – 38 of 359 Reviews
