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Préférence Préférence Vivids (Colorista) Permanent Gel Hair Dye, Bright Red 8.624
Discover our new Préférence Vivids range in 14 shimmering shades. Get high-intensity, bold colour with our Bright Red 8.624, with radiance that holds for up to 8 weeks.
Colorista is now Préférence Vivids.
Our Préférence expertise is at the service of Vivid Colours, in 14 shimmering shades. Get high-intensity, Bright Red bold colour with radiance that holds for up to 8 weeks*. Préférence Vivids leverages our loved Préférence Liquid Gel technology with dyes selected by our colour experts for up to 3X shinier hair and a luminous colour result you can trust.
Be colour safe and always do your 48-hour patch test.
STEP 2 – PREP: Cover your shoulders with a towel and put on the gloves. Open the colouring bottle and pour it entirely into the developer bottle. Close with the applicator tip and shake it to obtain a completely even mixture. Twist off the applicator tip immediately to avoid bursting and damage from the product overflowing.
STEP 3 – APPLY COLOUR: Part your hair into small, even sections and apply the colour. Refer to instructions for development time. Apply conditioner and then rinse thoroughly.
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