Product Details
Looking for that perfect quick fix between colouring? New Magic Retouch Permanent hair colour for 100% grey root coverage in just 10 minutes blends seamlessly with your hair colour. Mixing your hair colour is also now precise, easy to use and mess free. Thanks to our new applicator where you only apply colour directly where you need it. Suitable for all hair types and textures.
FAST 100% grey coverage in just 10 minutes!
EASY Mix & colour from one easy-to-squeeze bottle
CUSTOMIZED Choose from two applicator tips: Soft Brush Tip or Precision Tip
MESS-FREE Apply colour only where you need it. No mess! ?
New Magic Retouch Permanent hair colour for 100% grey root coverage in just 10 minutes that blends seamlessly with your hair colour. Our new permanent and long-lasting solution for grey roots comes with 2 different applicators for a precise and easy application to target grey hair. Just mix the colour from one easy-to-squeeze bottle to cover 100% of grey roots for up to 4 weeks in one use*. Mixing your hair colour is now mess free as you can screw on the bottle the comb or precision cap and apply colour directly where you need it. Suitable for all hair types and textures.
*INSTRUMENTAL TEST
Usage
1. Mix & colour from one easy-to-squeeze bottle
2. Choose from two applicator tips: Soft Brush Tip or Precision Tip
3. Apply colour only where you need it. For full instructions please refer to the leaflet
For more information, please visit our becoloursafe website.
Ingredients
COLOUR GEL: 1254008 E AQUA / WATER ● ALCOHOL DENAT. ● PEG-4 RAPESEEDAMIDE ● GLYCERYL LAURYL ETHER ● DECETH-3 ● PROPYLENE GLYCOL ● LAURETH-5 CARBOXYLIC ACID ● AMMONIUM HYDROXIDE ● ETHANOLAMINE ● DIPROPYLENE GLYCOL ● HEXYLENE GLYCOL ● POLOXAMER 338 ● POLYQUATERNIUM-6 ● OLEYL ALCOHOL ● m-AMINOPHENOL ● p-AMINOPHENOL ● SODIUM METABISULFITE ● THIOGLYCERIN ● TOLUENE-2,5-DIAMINE ● AMMONIUM THIOLACTATE ● RESORCINOL ● EDTA ● TETRASODIUM EDTA ● ERYTHORBIC ACID ● 2,4-DIAMINOPHENOXYETHANOL HCL ● PARFUM / FRAGRANCE ● (F.I.L. Z297331/1). DEVELOPER CRÈME: 1190015 AQUA / WATER • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • SODIUM SALICYLATE • TRIDECETH-2 CARBOXAMIDE MEA • PHOSPHORIC ACID • CETEARETH-25 • TETRASODIUM ETIDRONATE • TETRASODIUM PYROPHOSPHATE• GLYCERIN (F.I.L. C202321/2).
*Please be aware that ingredient lists for products in our brand are updated regularly. Please refer to the ingredient list on the product package for the most up-to-date list of ingredients to ensure it is suitable for your personal use.
Safety Information
SAFETY INSTRUCTIONS
HAIR COLORANTS CAN CAUSE SEVERE ALLERGIC REACTIONS.
• Read and follow instructions.
• This product is not intended for use on persons under the age of 16.
• Temporary “black henna” tattoos may increase your risk of allergy.
• Do not color your hair if:
- you have a rash on your face or sensitive, irritated and damaged scalp,
- you have ever experienced any reaction after coloring your hair,
- you have experienced a reaction to a temporary “black henna” tattoo in the past.
ALLERGY ALERT TEST MUST BE DONE 48 HOURS BEFORE EACH USE OF THE PRODUCT, EVEN IF A HAIR COLORING PRODUCT HAS BEEN USED BEFORE.
MAKE SURE TO PURCHASE THE PRODUCT IN ADVANCE TO PERFORM THE ALLERGY ALERT TEST 48H BEFORE USING IT.
• Keep out of reach of children.
• Wear suitable gloves.
• Avoid contact with eyes.
• Rinse eyes immediately and abundantly if product comes into contact with them.
• Do not use for any other purpose than coloring hair.
• Rinse hair well after application.
Follow the instructions for use
HAIR COLORANTS CAN CAUSE SEVERE ALLERGIC REACTIONS.
• Read and follow instructions.
• This product is not intended for use on persons under the age of 16.
• Temporary “black henna” tattoos may increase your risk of allergy.
• Do not color your hair if:
- you have a rash on your face or sensitive, irritated and damaged scalp,
- you have ever experienced any reaction after coloring your hair,
- you have experienced a reaction to a temporary “black henna” tattoo in the past.
ALLERGY ALERT TEST MUST BE DONE 48 HOURS BEFORE EACH USE OF THE PRODUCT, EVEN IF A HAIR COLORING PRODUCT HAS BEEN USED BEFORE.
MAKE SURE TO PURCHASE THE PRODUCT IN ADVANCE TO PERFORM THE ALLERGY ALERT TEST 48H BEFORE USING IT.
• Keep out of reach of children.
• Wear suitable gloves.
• Avoid contact with eyes.
• Rinse eyes immediately and abundantly if product comes into contact with them.
• Do not use for any other purpose than coloring hair.
• Rinse hair well after application.
Follow the instructions for use
Reviews
Average Customer Ratings
Value for money, 4.7 out of 5
Texture, 4.9 out of 5
Fragrance, 4.7 out of 5
Moisturising benefits, 4.6 out of 5
Customer Images and Videos
Filter Reviews
Rating
Locale
Non-incentivised reviews
1 to 8 of 26 Reviews
1 – 8 of 26 Reviews
Most Recent
1 out of 5 stars.
A good concept, great for holidays
2 months ago
I have not used yet as I purchased to use on holiday. As I’m away for more than a month. I usually spray a temporary root spray. But away more that a month and don’t want to keep spraying my roots more than once.
Yes, I recommend this product.
Originally posted on boots.com
5 out of 5 stars.
Great product
7 months ago
Product is very easy to use. Covered all of my grey hairs easily. Only have to leave on for 10 minutes, which is great. Just what I had been looking for to cover my roots.
Yes, I recommend this product.
Originally posted on boots.com
5 out of 5 stars.
Good product
a year ago
My go to root tint, covers my greys and it has the easiest applicator to work with.
Yes, I recommend this product.
Originally posted on boots.com
1 out of 5 stars.
Didn't work
a year ago
This product is easy to mix and to apply. I wanted some coverage (to match my overall hair colour) to the light greys coming in around my hairline near my ears, but the colour only took on my non-grey hairs! Pointless exercise with a wasted morning for my hair to look exactly the same as it did before I started.
No, I do not recommend this product.
Originally posted on boots.com
5 out of 5 stars.
Great Coverage, User-Friendly, Price
3 years ago
L'Oreal's permanent hair dye provides excellent white hair coverage and comes in a user-friendly container. However,it is a bit pricey
Yes, I recommend this product.
Originally posted on boots.com
5 out of 5 stars.
Banish those greys 🤣
3 years ago
This product is so easy to apply and it lasts. They grey covers very well and gives a nice shade.
Yes, I recommend this product.
Originally posted on boots.com
5 out of 5 stars.
Love it!
3 years ago
Really works! I have thinning hair thanks to medication and it helps cover up the thinning. Doesn’t budge even in the rain but I put a bit of hairspray over the top for security. Love it and will certainly buy again!
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
What a great product and savings.
3 years ago
I have always problem with my roots and have to dye my hairs frequently just because of roots. Since using this it has done the trick. I have introduced this to my mother as well as close friends and they are loving this. A must have for those who dye their hairs.
ProsHigh quality, Durable
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
1 – 8 of 26 Reviews
Reviews
Average Customer Ratings
Value for money, 4.7 out of 5
Texture, 4.9 out of 5
Fragrance, 4.7 out of 5
Moisturising benefits, 4.6 out of 5
Customer Images and Videos
Filter Reviews
Rating
Locale
Non-incentivised reviews
9 to 26 of 26 Reviews
9 – 26 of 26 Reviews
Most Recent
3 out of 5 stars.
L’Oréal Magic Retouch Light Brown
3 years ago
This product is very quick and easy to apply. I always select a lighter colour than my own colour as I have found some to be very dark- this worked perfectly. My grey is around my face and parting line and this covered all greys 100%. Fantastic idea and great product
ProsHigh quality
Yes, I recommend this product.
Helpful?
Value for money, 3.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Easy colour
3 years ago
I’ve never just used a root touch up product before and I was pleasantly surprised. It was really easy to apply and development time was so quick. I think the shade is a very good match to my colour which I’m super happy about. It was an easy process and would definitely consider buying this again!
ProsHigh quality
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
4 out of 5 stars.
Works well
3 years ago
Works well. Easy to use and good colour likeness for me, so seem less touch up. Smells good, much easier to use than what I had been doing mixing up a small amount of dye each time I needed to cover the roots. Will recommend
ProsHigh quality, Durable
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
3 out of 5 stars.
Bye bye roots!
3 years ago
I couldn’t wait to try this product as I dislike having my roots done in a salon. I wasn’t confident using the application. However, it wasn’t complicated after reading the instructions. I was pleased with the result and the colour has blended in nicely.
Yes, I recommend this product.
Helpful?
Value for money, 4.0 out of 5
Texture, 4.0 out of 5
Fragrance, 3.0 out of 5
Moisturising benefits, 3.0 out of 5
5 out of 5 stars.
Fab
3 years ago
So handy to have just enough touch up product to cover temples and roots until next colour is needed. Easy to apply, plenty of shades available and lasts up to four weeks. This will save me from having to re-colour every two weeks and leaves hair in great condition.
ProsHigh quality
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Super easy to use
3 years ago
Super easy to use and less mess unlike other hair dyes. I just have a few greys around my hair line so I covered that and It has excellent coverage. It left my hair feeling soft and manageable. I will definitely be buying this again to cover my few greys.
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
4 out of 5 stars.
Covered roots quite well
3 years ago
Quite pleased with this - it was easy to set up and use. Quite runny so you have to be careful of drips when you apply. The brush applicator is a bit annoying as you have to squeeze the dye out and brush at the same time. It did cover most of my grey hair and left it a lovely shade of dark blonde which blended my blonde hair into my dark roots nicely.
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Really good coverage
3 years ago
Worked so well on all my greys.
Was easy to apply and covered all my greys. Have recommended to friends and family.
Didn’t take long to apply and was applied so easily. Colour was also a great match.
ProsHigh quality, Durable
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
No mess no waste
3 years ago
This is a really great product and so easy to use. There's no mess or waste and the application is a doddle. It covers my roots perfectly, covering all my greys. My one issue would be the cost, it's virtually the same price as a normal home hair dye. For people who have their hair coloured at the salon there is definitely money to be saved though, and that's important.
ProsHigh quality
Yes, I recommend this product.
Helpful?
Value for money, 4.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
It is magic!
3 years ago
Wow what a brilliant product. It’s so easy to use and the applicator makes the application really easy and precise with no mess. I like that you can apply this to really specific areas with the precision tip.
ProsHigh quality, Durable
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 3.0 out of 5
5 out of 5 stars.
Simple and quick to use
3 years ago
This is such a clever product & just what I need when I want to quickly cover my roots. Rather than having to colour my whole head I can target any lighter patches and the brush and plastic nozzle make it so easy to only get the hair that needs colouring. Simple to apply, quick and blends in nicely and prolongs the time in between colouring my hair so my hair is healthier.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 4.0 out of 5
5 out of 5 stars.
Great for in-between
3 years ago
This is the perfect item for in-between visits to tha salon or box dying. The colour blended and was tonal therefore avoiding the dreaded obvious dye lines! The application was easy and meant that my bathroom didn't resemble a crime scene afterwards
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Great for in- between colouring sessions!
3 years ago
Was due for a colour soon and used this product for my roots. Very easy to use and colour blends in really well with my light brown hair. Brush applicator blends the colour evenly everywhere and now I can wait a bit longer for my next coulouring.
ProsHigh quality, Durable
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
4 out of 5 stars.
Brilliant once you get the hang of it.
3 years ago
Now this is a really useful product. My only reason for giving 4 stars instead of 5, is because I found it a little tricky to get the hang of using it. Once you’ve got the distance correct (from bottle to scalp) it works like a charm!
ProsHigh quality, Durable
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
5 out of 5 stars.
Easy application
3 years ago
This was ao easy to use. The applicator got my roots and it was easy to evenly apply.
The colour was a good match so you didnt end up with a harsh line between root olour and precious colour. I have thick hair so there was only just enough mixture, so if you have tiick hair i would stick to a full bottle of dye
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 4.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 4.0 out of 5
5 out of 5 stars.
A quick application for a temporary grey cover
3 years ago
A quick solution to touching up your roots. An easy step to step instructed guide to apply the colour. Helps cover greys in 10 mins! It lasts up to a month.
Comes with a brush attachment to help apply dye to your roots. So easy to use and less mess. Mix the dye and colour, apply to roots and then rinse. It's that simple.
ProsDurable
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 5.0 out of 5
Moisturising benefits, 5.0 out of 5
3 out of 5 stars.
Ok
3 years ago
I found this product worked ok but perhaps wouldn't buy it again as I find it as easy to just dye my whole head of head which also means I don't need to worry about the colour matching. I did find this product easy and simple to use.
No, I do not recommend this product.
Helpful?
Value for money, 3.0 out of 5
Texture, 4.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 3.0 out of 5
5 out of 5 stars.
Great for quick grey hair cover
3 years ago
So excited to try this product. Great for use between visits to the hairdresser. Covers great hairs perfectly, easy to use and apply to the roots with the bottle/brush combination. My hair looks great after as well. Very happy with it.
ProsHigh quality
Yes, I recommend this product.
Helpful?
Value for money, 5.0 out of 5
Texture, 5.0 out of 5
Fragrance, 4.0 out of 5
Moisturising benefits, 4.0 out of 5
9 – 26 of 26 Reviews
