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Elvive Colour Protect Conditioner

3.6
(154)
3.6 out of 5 stars. 154 reviews
Elvive Colour Protect Conditioner Mobile Image
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Product Description

Coloured or Highlighted hair? Preserve the intensity and vibrancy of your first-day colour for up to 40 washes* with Elvive Colour Protect Conditioner, by L'Oréal Paris. The formula is powered with [Pure Vitamin Cg]** to help protect your colour and shield your hair against UV aggressors. Suitable for all hair types and textures. *instrumental test shampoo + conditioner. **vitamin c


Benefits:
• Intense colour vibrancy for up to 40 washes*
• Powered with Pure Vitamin Cg**
• Hair is Sunproof & Waterproof
• Suitable for all hair types and textures
• *instrumental test on shampoo + conditioner. **vitamin c derivative
Ingredients
1258000 F1 - INGREDIENTS: AQUA / WATER • CETEARYL ALCOHOL • DIMETHICONE • GLYCERIN • BEHENTRIMONIUM CHLORIDE • PARFUM / FRAGRANCE • LACTIC ACID • ASCORBYL GLUCOSIDE • SODIUM LAURETH SULFATE • HYDROXYCITRONELLAL • SODIUM HYDROXIDE • PHENOXYETHANOL • ETHYLHEXYL SALICYLATE • LIMONENE • LINALOOL • AMODIMETHICONE • ISOPROPYL ALCOHOL • CETRIMONIUM CHLORIDE • HEXYL CINNAMAL

*Please be aware that ingredient lists for products in our brand are updated regularly. Please refer to the ingredient list on the product package for the most up-to-date list of ingredients to ensure it is suitable for your personal use.
Instructions of Use
Apply on wet hair, leave for one minute then rinse. In case of contact with eyes, rinse immediately and thoroughly.
Safety Information
In case of contact with eyes, rinse them immediately.

FEATURED PRODUCTS

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    ElviveColour Protect Shampoo Recyclable Refill Pouch

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Reviews

Rating Snapshot

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5 starsstars

84
84 reviews with 5 stars.

4 starsstars

15
15 reviews with 4 stars.

3 starsstars

3
3 reviews with 3 stars.

2 starsstars

7
7 reviews with 2 stars.

1 starstars

45
45 reviews with 1 star.

Overall Rating

3.6

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Average Customer Ratings

Value for money
Value for money, 4.1 out of 5
4.1
Texture
Texture, 4.0 out of 5
4.0
Fragrance
Fragrance, 4.1 out of 5
4.1
Moisturising benefits
Moisturising benefits, 3.9 out of 5
3.9

Customer Images and Videos

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Rating
Locale
Non-incentivised reviews
1 to 8 of 154 Reviews
1 – 8 of 154 Reviews
Sort by
Most Recent
1 out of 5 stars.

Avoid - makes hair feel awful.

a day ago
Used this for years until they changed the formula. It now makes my hair feel heavy and limp. Will never use again.

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
2 out of 5 stars.

Makes hair greasy and limp

2 months ago
Used to be great - I've been using for over 2 decades, even although I did not colour my hair. It added shine and volume. Sadly the formulation has changed, and I end up with limp, greasy hair after washing, conditioning and drying. I need to wash my hair much more often now. I'm going to buy an alternative product after I finish the bottle I have. It was giod for years, but now it is rubbish.
ConsLow quality

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 4.0 out of 5
4.0
Moisturising benefits
Moisturising benefits, 3.0 out of 5
3.0
1 out of 5 stars.

Awful new formula

2 months ago
New formula is awful - hair has greasy sticky texture and awful smell please bring back old formula we have all loved it for 20 yrs would give old formula 5 stars

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 2.0 out of 5
2.0
5 out of 5 stars.

Soft and shiny

2 months ago
Have used this product for many years. It leaves my hair soft and silky and manageable

Yes, I recommend this product.

Originally posted on boots.com

5 out of 5 stars.

hair

2 months ago
don’t have dyed hair but still smells good thanks the girlfriend loves the ingredients

Yes, I recommend this product.

Originally posted on boots.com

2 out of 5 stars.

New formula not working for me

2 months ago
I have been using your colour protect shampoo and conditioner for over 20 years. For the first time ever I have just purchased another conditioner as my hair has not looked as good lately, the smell of the conditioner is not very nice and the price is not worth it. Also my head is really itchy at times. I really loved the old formula. I thought it was just me but I can now see lots of other people think the same. Shampoo to be changed next unfortunately…

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 2.0 out of 5
2.0
Texture
Texture, 3.0 out of 5
3.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 3.0 out of 5
3.0
1 out of 5 stars.

Awful new formula

2 months ago
Please can we have the old one back which was fabulous and left my hair looking so good. The new formula leaves me hair flat and with no bounce of body. Has it even been tested? Just dreadful. If I can’t get any of the old bottles I will go to a different brand
ConsNot durable

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 2.0 out of 5
2.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

What have they done?!

3 months ago
I have used this product for YEARS but the new formula leaves my hair looking greasy & flat. It also smells horrendous, husband commented my hair smelt burnt after washing!!! Absolutely gutted. Now to spend a fortune finding a suitable alternative! Fuming.
ConsLow quality, Not durable

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 – 8 of 154 Reviews
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Reviews

Rating Snapshot

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5 starsstars

84
84 reviews with 5 stars.

4 starsstars

15
15 reviews with 4 stars.

3 starsstars

3
3 reviews with 3 stars.

2 starsstars

7
7 reviews with 2 stars.

1 starstars

45
45 reviews with 1 star.

Overall Rating

3.6

Review this Product

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Average Customer Ratings

Value for money
Value for money, 4.1 out of 5
4.1
Texture
Texture, 4.0 out of 5
4.0
Fragrance
Fragrance, 4.1 out of 5
4.1
Moisturising benefits
Moisturising benefits, 3.9 out of 5
3.9

Customer Images and Videos

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Filter Reviews

Rating
Locale
Non-incentivised reviews
9 to 38 of 154 Reviews
9 – 38 of 154 Reviews
Sort by
Most Recent
1 out of 5 stars.

Horrible new formula

3 months ago
The new formula is awful. The texture and fragrance are immediately noticeable and the feeling of the hair after using is lank. I have been using this conditioner for 20 years, but unless L’Oréal revert back to the original formula, I will be looking for a new conditioner.

No, I do not recommend this product.

Originally posted on boots.com

1 out of 5 stars.

Disappointed with the new formula

3 months ago
So glad I googled to find out if the formula has been changed… I’ve been using this for years, like everyone else, and all of a sudden I’ve found it hard to brush my hair, my hair is lifeless, flat, gets greasy easily… and now I know why! So disappointed. Will not be using this conditioner again.

No, I do not recommend this product.

Originally posted on boots.com

5 out of 5 stars.

Reliable product

3 months ago
I always use this product for my hair. It works for me.

Yes, I recommend this product.

Originally posted on boots.com

1 out of 5 stars.

Formula Change to Save a Few Pennies (I imagine)

4 months ago
Now, one of the worst conditioners on the market They are actually putting SLS in the conditioner (which is a detergent) which will strip your hair of moisture and cause it to produce more oil, hence the feeling of greasy hair. They have also removed the coconut oil from it as well nad pumped a load of glycerin into it. It's making my hair hard to style and leaving it greasy by the end of the day. I used it for 20 plus years, but never again. I've tried numerous alternatives, and most of them are better than L'oreal, but still not the same.
ConsLow quality

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
2 out of 5 stars.

Conditioner

5 months ago
Been using shampoo and conditioner for years, but recently I found that the conditioner is awful smells awful and leaves my hair greasy and looking terrible.

No, I do not recommend this product.

Originally posted on boots.com

1 out of 5 stars.

New formula is awful

5 months ago
I have been using loreal elvive shampoo and conditioner for over 20 years. Recently, my hair has been limp and greasy, and feels really oily. I've realised that it's because of the new formula conditioner. Please change back to the original formula, because sadly, I won't be using it again.

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 2.0 out of 5
2.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 2.0 out of 5
2.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

Formula Change Is Making My Hair Unmanageable

5 months ago
Not sure what L'Oreal have done, but this new formula leaves my hair unmanageable. This used to be a great product that left my hair manageable and feeling smooth. Now it leaves it dry and unmanageable, I have moved over to Pantene Colour Protect as that is giving the same results as what I used to get with L'Oreal.

No, I do not recommend this product.

Originally posted on boots.com

1 out of 5 stars.

Conditioner

5 months ago
Have been using L'Oreal shampoo and conditioner for over 20 years. The new conditioner formula is awful, leaves my hair heavy, greasy and unmanageable, will not be using it again, so disappointed, really loved using these L'Oreal products all these years, will be using another one going forward, that suits my hair
ConsLow quality, Not durable

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 2.0 out of 5
2.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

Please go back to the original formula

6 months ago
Sadly I have to agree with the other reviewers. I have used this conditioner for years and wondered what had happened when I started a new bottle. My hair felt flat and lifeless and smelt overpoweringly of the conditioner. Sadly I had bought a large bottle which I will have to use up but in the meantime will be searching for a different conditioner. So, so, so disappointed.
ConsLow quality

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 3.0 out of 5
3.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
5 out of 5 stars.

A firm favourite

6 months ago
Good quality shampoo, smells great (I love that the fragrance clings to my pillow), lathers nicely, makes my hair manageable.

Yes, I recommend this product.

Originally posted on boots.com

1 out of 5 stars.

Colour shielding conditioner.

7 months ago
I used this in February and didn't realise they had changed the formula .... at first I thought it was one of the other products I use but after a process of elimination I realised it was this conditioner ... it left a thick coating on my hair and it looked so greasy and was really hard to get a brush / comb through it ..... my daughter uses the same and it had the same effect on her hair and now she has changed to another product .... L'Oréal why did you have to change the formula ... surely after all the bad reviews you need to listen to your otherwise loyal customers .... I would never recommend this product to anyone now .... I still use the shampoo and now use the hair mask as a conditioner instead.
ConsLow quality, Not durable

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

New conditioner awful

7 months ago
Used this product for 20 years! Hair been amazing. New formula instantly changed my hair condition. Now is greasy, heavy and ends feel horrendous. Devastated truly.

No, I do not recommend this product.

Originally posted on boots.com

1 out of 5 stars.

New formula terrible

7 months ago
New formula is awful, smells terrible and leaves hair greasy. Please bring back the old formula which I have used for over 15 years. Thrown this new one in the bin. Has anyone managed to find a substitute with another brand?

No, I do not recommend this product.

Originally posted on boots.com

1 out of 5 stars.

What has L’Oréal done to this condition!!!

8 months ago
What has happened to the conditioner!!! Have used this for years and was really happy with it. My hair was in great condition and always lasted 3-4 days after washing if not longer. Now my roots look ‘greasy’ after less than 24 hours. Its horrible…L’Oréal bring back the old formula please 🤞🏻

No, I do not recommend this product.

Originally posted on boots.com

1 out of 5 stars.

New formula smells awful

8 months ago
Please bring back the original quality. I've been using the Elvive colour protection shampoo and conditioner for years but unfortunatelly, recent Elvive shampoo&conditioner didn't go well with my hair. I'll have to try different product now. Sadly.
ProsDurable
ConsLow quality

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

New formula is disgusting and harmful

8 months ago
I have been using this shampoo and conditioner for at least 20 years, my hairdresser always amazed at the condition of my hair, but I can’t believe the difference with this new formula, not only does it leave my hair feeling sticky and greasy, but it’s making my scalp itch and leaving me with nasty scabbing spots, only just realised it was this causing the itching when I read the other reviews. If it wasn’t so difficult to get a GP appointment, I would have asked her to check if something was causing it i.e. medication. My husband is telling me to complain to L’Oréal. Why change something that was so perfect. I have spent the last 2 months, trying out alternatives, which is proving very difficult. I just binned all the bottles that I had purchased as I always buy them when they are on offer, as I wash my hair daily. Please bring back the original formula. I have rated 1 star, but it’s not deserved.

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

Great product ruined by 'new and improved formula'

8 months ago
L'Oreal, why have you changed this conditioner! Have used it for years and loved it, but this new 'improved formula' is a disaster on my hair. I'm sure I can't be the only person who finds this, such a shame as now have to look for an alternative.

No, I do not recommend this product.

Originally posted on boots.com

1 out of 5 stars.

New and improved??

8 months ago
I have been using this product for years, I’ve just bought the new and improved formula one, and I have to say I’m disappointed in it. It leaves a coating on your hair, hair feels greasy and heavy. Luckily I had a bottle of a supermarket version, which I have to say is what I’ll be using from now on! You have a made a perfectly good product rubbish!
ConsLow quality, Not durable

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 3.0 out of 5
3.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

Changed formula rubbish

8 months ago
After using this product for over 20 year's its formula has been changed including the scent. Before it left my hair thick and healthy looking . Now my hair looks thin and I'm not convinced that it's protecting my hair colour after dying. The scent is way too strong and not remotely enjoyable. So all in all very disappointing and now need to find a new product.
ProsDurable
ConsLow quality

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 4.0 out of 5
4.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

No good now it has been secretly reformulated!

8 months ago
This was the best conditioner ever! Sadly, it has been quietly reformulated and has been ruined. It leaves a coating on your hair that makes it look greasy. No amount of rinsing will remove it. After conditioning and drying, hair is left feeling like straw that is coated. After consistently buying this for over 10 years I am forced to look for an alternative as it is no longer doing what it used to do. It has gone from fab to cheap and nasty.
ConsLow quality

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 4.0 out of 5
4.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
5 out of 5 stars.

Love the new formula

8 months ago
I actually never write reviews… however, had to with this. I love the product, much better for my hair type and I love the new scent. The scent stays in my hair as if it’s a hair perfume. Looking at the reviews they are really mixed… I guess it’s all down to personal preference. For me this is the best product to clean, enhance my colour and give a gorgeous smell throughout the day. I would recommend to just give it a try.
ProsHigh quality

Yes, I recommend this product.

Helpful?
Value for money
Value for money, 5.0 out of 5
5.0
Texture
Texture, 5.0 out of 5
5.0
Fragrance
Fragrance, 5.0 out of 5
5.0
Moisturising benefits
Moisturising benefits, 5.0 out of 5
5.0
1 out of 5 stars.

Horrible smell

8 months ago
I have used his, shampoo and conditioner for well over 20 years and the new smell is horrible. It smells like u have slept in a damp riddled house it makes me sick I now have to find a new brand to use this, was percent for my hair too. Why change the scent can, we please have the old ingrediants back and at least, give an option and different bottle for people who want to use the new stuff. That, smell is not nice at all, gutted

No, I do not recommend this product.

Originally posted on boots.com

1 out of 5 stars.

Why change the formula secretly?!

8 months ago
Why would you change a formula that works?? The scent of the conditioner is what made me keep choosing it over other brands, the fact it worked well as a conditioner was an added bonus. Now neither of these things is true. The new smell is horrible, the new formula heavy and greasy. I don’t feel like I’ve washed it all out of my hair no matter how long I wash it in the shower for. I used to tell my boyfriend if there was a perfume of the conditioner I’d buy it, and got friends to smell my hair to see how nice it was. No chance of that happening now. I find it really sneaky that the brand changed the formula so completely and yet kept it as the same product, despite it being totally different. There was no indication of a new formula anywhere, no label on the bottle or shelf, no announcement in any ads etc. just a slight colour change of the bottle. That to me says you know the product is inferior and are trying to hide it, to convince customers that it’s the same. I used to recommend the product to my friends, now I’m going to warn them off and tell them to spend their money elsewhere. I certainly won’t be buying this product, or any others, again. No point, since if I like something it’ll probably end up being changed anyway!
ConsLow quality

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

Why have you changed the formula and smell!?!

9 months ago
I have used this product for 10 years! Always complemented for how my hair looks healthy and shiny and smells amazing. Now you've changed the formula! The conditioner leaves your hair feeling heavy, greasy and smells like really strong cheap perfume instead of the fruity scent it use to leave. Why change something that was perfect for so many people. Everyone I know who has used this product for years are all saying the same thing. I was praying that it was just a bad batch but in every shop I've tried to purchase the new formula bottles, it's the same horrible product. The shampoo is now really watery and super thin. Feels like washing your hair in fairly liquid. Please change back to the formula that has kept all your loyal customers happy. I'm now looking for alternatives.
ConsLow quality, Not durable

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

Dreadful

9 months ago
I used the colour protect shampoo and conditioner for years. People would always say how healthy my hair looked and how I had such awesome natural colour. The formula has now changed, and I can't stand this product anymore. It leaves me hair feeling horrible and greasy, along with a rather strong smell. A few other Loreal shampoo/conditioners have also had their formulas changed recently, and sadly none of which are improved in any way. No idea what L'Oreal were thinking.
ConsLow quality, Not durable

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

What have you done!

9 months ago
I've been using this product for many years and your new formula is absolutely terrible, leaves hair lank and heavy no shine please change it back
ConsLow quality, Not durable

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

What has happened to Elvive colour protection?

10 months ago
Have used this shampoo & conditioner for at least 15 years however the product has been revamped. I won’t be using it again my hair just doesn’t look or feel the same. In my opinion it is not as good as it was. Very sad to have to say this.
ConsLow quality

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

The change is not good!!!!

10 months ago
For 10+ years I have used the colour protect shampoo and conditioner but now you have changed it and it’s not good at all! My hair used to be soft and shiny but now it dull and and leaves my hair stiff even though I spend ages making sure it is thoroughly washed out. I will not be buying it again which is unfortunate. I hope you change it back in the future!
ConsLow quality, Not durable

No, I do not recommend this product.

Helpful?
Value for money
Value for money, 1.0 out of 5
1.0
Texture
Texture, 1.0 out of 5
1.0
Fragrance
Fragrance, 1.0 out of 5
1.0
Moisturising benefits
Moisturising benefits, 1.0 out of 5
1.0
1 out of 5 stars.

Horrible

10 months ago
OMG it’s awful I have used this colour shampoo and conditioner for years but this new formula leaves my hair horrible and looks greasy and on top of that it makes my scalp really red sore and itchy So annoying as I always purchase a few bottles at a time and I need to throw this horrible product away

No, I do not recommend this product.

Originally posted on boots.com

5 out of 5 stars.

Brilliant!

10 months ago
I have been colouring my hair for many years now and I always use this conditioner. It smells great and helps my colour to stay longer. My hair looks healthy and vibrant. It is so good! I have repurchased it many times over the years.
Helpful?
Value for money
Value for money, 5.0 out of 5
5.0
Texture
Texture, 4.0 out of 5
4.0
Fragrance
Fragrance, 5.0 out of 5
5.0
Moisturising benefits
Moisturising benefits, 3.0 out of 5
3.0
9 – 38 of 154 Reviews
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Elvive
Colour Protect Conditioner
    • empty
    Elvive Colour Protect Conditioneris available at the following retailer(s):
    • morrisons.com
    • Medino
    • Tesco
    • Boots.com
    • Boots
    • Sainsbury's
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