Make sure your colour stays fresh and vibrant with colour-safe products that are specially formulated to work with dyed hair. Highlights and blonde tones can become brassy over time if not properly cared for. Look for shampoos and conditioners that are designed to neutralise any yellow or orange tones that might try to sneak out. These help to counteract any unwanted undertones and help hold on to your chosen shade for longer.
Our Anti-Brassiness Purple Shampoo deliberately uses a colour from the opposite side of the colour wheel to even out your hair tone. This formula has been designed with highlighted brunette, blonde, and grey/silver hair in mind and can be used once a week to complement your regular routine. Make sure to leave it in for 1 – 3 minutes before washing out to get maximum benefits. Pair it with our Anti-Brassiness Purple Conditioner to complete your bleached hair care and leave your locks feeling smoother and softer to the touch.
For extra protection, add our Anti-Brassiness Purple Mask into your weekly routine. This is designed for a deeper treatment and should be left on for 5 minutes before rinsing well. The highly pigmented formula is great for naturally darker hair whilst conditioning colour-treated hair, helping to leave it looking smoother and softer.