Product Details
Inspired by the digital world, our most innovative expertise for the first time in all-in-one kit with bleach and colour

NEW Préférence Metavivids in shade Pink 7.222 brings an ultra-intense colour thanks to a semi-permanent formula. Our permanent bleach and semi-permanent conditioning colour will help you achieve a high intensity, radiant result visible even on dark bases. 

For best colour visibility, bleaching is a mandatory step. 

Not adapted for grey hair.
Ingredients

1240996 – LIGHTENING POWDER: POTASSIUM PERSULFATE • SODIUM SILICATE • AMMONIUM PERSULFATE • CITRIC ACID • SODIUM PERSULFATE • SODIUM METASILICATE • SODIUM LAURYL SULFATE • EDTA • GLYCINE • CI 77891 / TITANIUM DIOXIDE • HYDROGENATED POLYDECENE. (F.I.L. Z70018766/1).

(F.I.L. C263376/1). 1240812 – LIGHTENING CREAM: AQUA / WATER •CETEARYL ALCOHOL • PROPYLENE GLYCOL • ETHANOLAMINE • DECETH-3 • LAURETH-12 • AMMONIUM HYDROXIDE • OLETH-30 • LAURIC ACID • GLYCOL DISTEARATE • POLYQUATERNIUM-22 • SILICA DIMETHYL SILYLATE [NANO] / SILICA DIMETHYL SILYLATE • CARBOMER • EDTA • PARFUM / FRAGRANCE. (F.I.L. C263376/1). 1

190207 – DEVELOPER CREAM: AQUA / WATER • PARAFFINUM LIQUIDUM / MINERAL OIL • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • SODIUM CETEARYL SULFATE • SODIUM SALICYLATE • SODIUM SULFATE • PEG-40 HYDROGENATED CASTOR OIL • PHOSPHORIC ACID • TETRASODIUM ETIDRONATE • TETRASODIUM PYROPHOSPHATE. (F.I.L. C199529/1).

1279178 – SEMI-PERMANENT COLOUR: AQUA / WATER • CETEARYL ALCOHOL • BEHENTRIMONIUM CHLORIDE • AMODIMETHICONE • CETYL ALCOHOL • GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE • SODIUM HYDROXIDE • HYDROXYETHYLCELLULOSE • TRIDECETH-6 • CHLORHEXIDINE DIGLUCONATE • FUMARIC ACID • ISOPROPYL ALCOHOL • BASIC VIOLET 2 • CITRIC ACID • CETRIMONIUM CHLORIDE • C12-15 ALKYL BENZOATE. (F.I.L. Z70028175/1).



*Please be aware that ingredient lists for products in our brand are updated regularly. Please refer to the ingredient list on the product package for the most up-to-date list of ingredients to ensure it is suitable for your personal use.

Usage

BLEACH FIRST AND COLOUR AFTER


Step 1: BEFORE COLOURING

  • Be colour safe and always do your patch test 48 hours before use, even when you have already used colouring products before.
  • Please follow the instruction leaflet and read the safety instruction

Step 2: PREPARE ULTRA PLATINUM BLEACH
  • Cover your shoulders with a towel and wear your gloves
  • Remove the applicator cap from the developer cream and pour the lightening powder into it and shake vigorously
  • Add the lightening cream to the mix and shake it
  • Twist off the applicator tip immediately to avoid bursting and damage from the product overflowing

Step 3: APPLY ULTRA PLATINUM BLEACH
  • Apply to lengths and tips first
  • Finish by the roots
  • Massage all of the hair again until fully saturate

Step 4: RINSE AND APPLY COLOUR
  • Rinse your hair
  • Rinse the gloves
  • Apply semi-permanent conditioning colour: part your hair into small, even sections and apply the colour Refer to instructions for development time. Apply conditioner and then rinse thoroughly

For more information, please visit our becoloursafe website.

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Safety Information

HAIR COLOURANTS CAN CAUSE SEVERE ALLERGIC REACTIONS

Read and follow instructions.

This product is not intended for use on persons under the age of 16.TEMPORARY “BLACK HENNA” TATTOOS MAY INCREASE YOUR RISK OF ALLERGY.

Do not colour your hair if:
• you have a rash on your face or sensitive, irritated and damaged scalp
• you have ever experienced any reaction after colouring your hair
• you have experienced a reaction to a temporary “black henna” tattoo in the past

IGNORING AN ALLERGY CAN BE LIFE-THREATENING.
You must conduct an ALLERGY ALERT TEST 48 hours before each time you colour even if you have already used colouring products before. So remember to buy the product 48 hours in advance. (Read and follow the instruction leaflet). In case of any reaction or when in doubt consult a doctor before using any hair colour product. “Developer” contains hydrogen peroxide. “Hair colourant”contains: phenylenediamines, phenylenediamines (toluenediamines), resorcinol, ammonia
• Wear the gloves supplied in the box.
• Avoid contact with eyes. Do not use to dye eyelashes or eyebrows.
• Rinse the eyes immediately and thoroughly if the product comes into contact with them.
• Rinse hair well after application.

Wait at least 2 weeks after using a relaxer, a perm or a straightening process on the hair. Do not use if your hair has been coloured with henna or with a progressive hair colourant. Keep out of reach of children.

FOLLOW THE INSTRUCTION LEAFLET
Please refer to the ingredients on the bottom of the pack.

Pink
Préférence
Meta Vivids Pink 7.222