Excellence Universal Light Brown 5U

5U Universal Light Brown
  • Universal Light Brown 2
  • Excellence Universal 1
  • Excellence Universal 2
  • Excellence Universal 3
  • Excellence Universal 4
Product Details
We believe your hair deserve a routine that cares about your hair as much as the colour. Our FIRST permanent hair colour with no Ammonia has a unique colouring formula with new colouring technology for 100% grey coverage and triple care colour.

Hair color, made for everybody
Excellence Universal Nudes is designed to fit every complexion, every hair texture, every you. With our new formula, finding your perfect shade is a match every time. Reflect U blends ash for coolness, iridescence for a subtle shimmer, and gold for amplified luminosity. The result? A hair color that complements, not complicates.
 
Ammonia-Free Natural-Looking Color 
Gentle on your hair, powerful on results. Our no-ammonia formula gives you a natural-looking color and 100% grey coverage*. Enriched with Micro-Keratin and caring agents, it strengthens hair 2X more*, making it visibly healthier. Our triple care formula ensures 7X more nutrition* and leaves your hair feeling 2X softer* for a color full of shine.
*Instrumental Tests
Flatters All Complexions
Tried, tested, and loved by hundreds of women worldwide, Excellence Universal Nudes delivers effortlessly radiant color that lasts. Whether you are refreshing your look or embracing something new, it is designed to bring out your natural confidence—because great color is made for everyone.
Usage

STEP 1 – BEFORE COLOURING: Remember to be colour safe and always do your patch test 48 hours before use, even if you have already used colouring products before. Please follow the instruction leaflet and read the safety information.

STEP 2 – PREP: Cover your shoulders with a towel and put on the gloves. Open the colouring bottle and pour it entirely into the developer bottle. Close with the applicator tip and shake it to obtain a completely even mixture. Twist off the applicator tip immediately to avoid bursting and damage from the product overflowing.

STEP 3 – APPLY COLOUR: Part your hair into small, even sections and apply the colour. Refer to instructions for development time. Apply conditioner and then rinse thoroughly.

For more information, please visit our becoloursafe website.

Ingredients

AQUA / WATER ● CETEARYL ALCOHOL ● PROPYLENE GLYCOL ● DECETH-3 ● LAURETH-12 ● ETHANOLAMINE ● OLETH-30 ● LAURIC ACID ● POLYQUATERNIUM-6 ● GLYCOL DISTEARATE ● SODIUM METASILICATE ● TOLUENE-2,5-DIAMINE ● SILICA DIMETHYL SILYLATE [NANO] / SILICA DIMETHYL SILYLATE ● RESORCINOL ● CI 77491 / IRON OXIDES ● CI 77891 / TITANIUM DIOXIDE ● m-AMINOPHENOL ● ASCORBIC ACID ● MICA ● SODIUM METABISULFITE ● HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN ● PHENOXYETHANOL ● ARGININE ● THIOGLYCERIN ● 2-METHYLRESORCINOL ● CARBOMER ● SERINE ● EDTA ● TETRASODIUM EDTA ● 2,4-DIAMINOPHENOXYETHANOL HCL ● PARFUM / FRAGRANCE ● 

*Please be aware that ingredient lists for products in our brand are updated regularly. Please refer to the ingredient list on the product package for the most up-to-date list of ingredients to ensure it is suitable for your personal use.

Tap & Try

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Safety Information

HAIR COLOURANTS CAN CAUSE SEVERE ALLERGIC REACTIONS

Read and follow instructions.

This product is not intended for use on persons under the age of 16.TEMPORARY “BLACK HENNA” TATTOOS MAY INCREASE YOUR RISK OF ALLERGY.

Do not colour your hair if:
• you have a rash on your face or sensitive, irritated and damaged scalp
• you have ever experienced any reaction after colouring your hair
• you have experienced a reaction to a temporary “black henna” tattoo in the past

IGNORING AN ALLERGY CAN BE LIFE-THREATENING.
You must conduct an ALLERGY ALERT TEST 48 hours before each time you colour even if you have already used colouring products before. So remember to buy the product 48 hours in advance. (Read and follow the instruction leaflet). In case of any reaction or when in doubt consult a doctor before using any hair colour product. “Developer” contains hydrogen peroxide. “Hair colourant”contains: phenylenediamines, phenylenediamines (toluenediamines), resorcinol, ammonia
• Wear the gloves supplied in the box.
• Avoid contact with eyes. Do not use to dye eyelashes or eyebrows.
• Rinse the eyes immediately and thoroughly if the product comes into contact with them.
• Rinse hair well after application.

Wait at least 2 weeks after using a relaxer, a perm or a straightening process on the hair. Do not use if your hair has been coloured with henna or with a progressive hair colourant. Keep out of reach of children.

FOLLOW THE INSTRUCTION LEAFLET
Please refer to the ingredients on the bottom of the pack.

Our Science

  • Our Formula

    Because healthy hair starts with strong hair, our formula, enriched with Micro-Keratin, is designed to protect and nourish your hair while delivering rich, long-lasting color. Formulated with ingredients that minimize damage, it ensures your hair is 2x stronger.* *Instrumental tests.

  • Reflect U

    Discover Reflect U, the first universal reflect, designed to flatter every complexion and hair texture. It is a unique blend of ash, iridescence, and gold that creates a perfectly balanced, natural-looking color with a radiant glow.

Featured Products

FAQ

How does Excellence Nudes flatter all complexions?
Its innovative balance of cool and warm undertones adapts seamlessly to every skin tone, from fair to deep, delivering a naturally radiant and sophisticated result.
What is Excellence Nudes Reflect U?
Excellence Nudes is uniquely crafted with a blend of ash, iridescence, and gold to create a universally flattering reflect that suits all women, complements all skin tones, and enhances all hair textures.
If I have grey hair, is it suitable for me?​
Yes absolutely! It ensures 100% grey coverage*. The no-ammonia formula does not impact the performance.​ *Instrumental test​
Will Excellence Nudes suit my hair texture?
Yes! Whether your hair is straight, wavy, curly, or coily, Excellence Nudes blends effortlessly to enhance your natural beauty with a soft, luminous finish.
Can I use Excellence Nudes on color-treated hair?
Absolutely! Excellence Nudes works beautifully on both natural and color-treated hair, enhancing depth, dimension, and a natural-looking reflect over time.
How is Excellence Nudes different from traditional hair colors?
Unlike traditional hair colors that may lean too warm or too cool, Excellence Nudes features a harmonized blend of shades that creates an effortlessly natural and universally flattering look
Will Excellence Nudes make my hair look warmer or cooler?
Neither—it’s perfectly balanced. The unique mix of ash, iridescence, and gold ensures that your hair reflects the ideal balance of warmth and coolness, adapting naturally to your complexion.
Is Excellence Nudes suitable for first-time color users?
Yes! Excellence Nudes is designed for a seamless, natural enhancement, making it an ideal choice for both first-time users and those looking for a refined, understated shade.
How long does the color last?
The longevity depends on your hair type and care routine, but Excellence Nudes is designed to fade naturally and beautifully, maintaining a luminous and soft reflect between touch-ups.
Where can I find Excellence Nudes?
Excellence Nudes is available at select salons and retailers. Visit our website or contact your local salon professional to discover your perfect nude shade today
What is the specificity of an ammonia-free hair color?
Ammonia-free hair color uses MEA (Monoethanolamine) instead of ammonia, which combines a more sensory-friendly experience with high performance to deliver long-lasting color and 100% grey coverage.* *Instrumental Tests
Light Brown
Excellence
Universal Light Brown 5U